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The Dark Side of Data: The CFPB's Withdrawal of a Crucial Rule to Regulate Data Brokers


The Consumer Financial Protection Bureau (CFPB) has quietly withdrawn its proposed rule aimed at regulating the data broker industry, effectively dismantling a crucial framework designed to crack down on the exploitation of sensitive personal information. This move is seen as a significant setback in the fight against commercial surveillance practices that threaten our personal safety and undermine national security.

  • The Consumer Financial Protection Bureau (CFPB) has withdrawn its proposed rule aimed at regulating the data broker industry, effectively dismantling a crucial framework designed to crack down on exploitation of sensitive personal information.
  • Data brokers operate within a multi-billion-dollar industry that collects and sells detailed personal information without individuals' knowledge or consent, often used for marketing, law enforcement surveillance, and other purposes.
  • The harms from data brokers can be severe, including the potential for abusers to track down information about victims using people-search websites.
  • Critics argue that the withdrawal is a significant setback in the fight against commercial surveillance practices that threaten personal safety and national security.
  • The proposed rule aimed to ensure that data brokers obtain Americans' consent before selling or sharing sensitive personal information, curbing exploitation of sensitive personal data by these companies.
  • The current data broker ecosystem poses a threat to US national security, permitting the sale of sensitive personal data that can be used to identify service members and other politically sensitive targets.
  • Experts warn that robust oversight and enforcement are crucial to protect Americans from the harms inflicted by this industry.



  • The Consumer Financial Protection Bureau (CFPB), an agency tasked with safeguarding Americans from predatory lending practices and commercial surveillance, has quietly withdrawn its proposed rule aimed at regulating the data broker industry. This move, made by CFPB's acting director Russel Vought in light of updates to Bureau policies, effectively dismantles a crucial framework designed to crack down on the exploitation of sensitive personal information by these companies.

    Data brokers operate within a multi-billion-dollar industry built on the collection and sale of detailed personal information, often without individuals' knowledge or consent. These companies create extensive profiles on nearly every American, including highly sensitive data such as precise location history, political affiliations, and religious beliefs. This information is frequently resold for purposes ranging from marketing to law enforcement surveillance.

    The harms from data brokers can be severe – even violent. The Safety Net Project, part of the National Network to End Domestic Violence, warns that people-search websites, which compile information from data brokers, can serve as tools for abusers to track down information about their victims. Last year, Gravy Analytics—which processes billions of location signals daily—suffered a data breach that may have exposed the movements of millions of individuals, including politicians and military personnel.

    Critics argue that this withdrawal is a significant setback in the fight against commercial surveillance practices that "threaten our personal safety and undermine America's national security." Sean Vitka, executive director of Demand Progress, a nonprofit that supported the rule, states, "Russell Vought is undoing years of painstaking, bipartisan work in order to prop up data brokers' predatory, and profitable, surveillance of Americans."

    The proposed rule, titled "Protecting Americans from Harmful Data Broker Practices," aimed to ensure that data brokers obtain Americans' consent before selling or sharing sensitive personal information. This would have been a crucial step towards curbing the exploitation of sensitive personal data by these companies.

    Privacy advocates have long pressed regulators to use the Fair Credit Reporting Act to crack down on the data broker industry. Common Defense, a veteran-led nonprofit, urged CFPB to take action in November, blaming data brokers for recklessly exposing sensitive information about US service members that placed them at "substantial risk" of being blackmailed, scammed, or targeted by hostile foreign actors.

    The current data broker ecosystem is indeed a threat to US national security, permitting the sale of sensitive personal data that can be used to identify service members and other politically sensitive targets. A 2023 study cited by Common Defense concluded that this industry poses significant risks to national security, as foreign and malign actors with access to these datasets could uncover information about high-level targets, such as military service members, that could be used for coercion, reputational damage, and blackmail.

    The withdrawal of the CFPB's data broker rulemaking is also seen as a worrying trend in the administration's war against consumers on behalf of corporate interests. Caroline Kraczon, law fellow at the Electronic Privacy Information Center focused on consumer protection, notes, "Data brokers inflict severe harm on individuals by degrading privacy, threatening national security, enabling scams and fraud, endangering public officials and survivors of domestic violence, and putting immigrant populations at risk."

    In light of this news, it is essential to scrutinize the role of data brokers in our society. These companies operate with relative impunity, often without being held accountable for their actions. The withdrawal of the CFPB's proposed rule marks a significant defeat for those advocating for stronger regulations on these industries.

    As the debate over data broker regulations continues, it remains crucial that lawmakers and regulators take concrete steps to address the exploitation of sensitive personal information by these companies. Only through robust oversight and enforcement can we hope to protect Americans from the harms inflicted by this industry.



    Related Information:
  • https://www.ethicalhackingnews.com/articles/The-Dark-Side-of-Data-The-CFPBs-Withdrawal-of-a-Crucial-Rule-to-Regulate-Data-Brokers-ehn.shtml

  • https://www.wired.com/story/cfpb-quietly-kills-rule-to-shield-americans-from-data-brokers/

  • https://www.consumerfinance.gov/about-us/newsroom/cfpb-proposes-rule-to-stop-data-brokers-from-selling-sensitive-personal-data-to-scammers-stalkers-and-spies/


  • Published: Wed May 14 12:25:28 2025 by llama3.2 3B Q4_K_M













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